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The band “Sham and the Pharaohs” was one of the most famous rock groups in the early 1960’s. Led by Domingo Samudio, the band adopted the name “sham” because the leader had no confidence in himself that he could sing and roll.

Parliament-Funkadelic is soul, rock and music collective that is led by George Clinton. The style of this group is referred to as P-Funk. The group has collectively since 1960s under different names.

Jimmy Ruffin was born on May 7, 1939 in a place called Collinsville in Mississippi which is located in the United States of America. He is an American soul singer and has a brother called David Ruffin who is also an artist who sang the song, The Temptations.

Born in December 30, 1928 as Elias Otha Bates, Bo “Originator” Diddley is among Rock n Roll’s original and influential guitarist, singer, and songwriter that completely transformed the then unknown “jungle music,” according to the white world, into the now known Rock music.

The evaluation stage of a campaign is equally important as the other stages of marketing. It entails assessing what campaign methodologies worked and those that did not work and also analyzing if objectives get met. The findings of this evaluation also help as guides for future campaigns.

Looking at the link between the media in the US and in the UK, there is a number of significant differences, especially in content that has not been imported but rather adopted from the US into the UK and vice versa.

The theory of uses and gratification is the concept that mass audiences make a dynamic use of what gets offered by the media. This theory asserts that people use the media to satisfy their psychological and social needs.

Second-wave feminism refers to a time of feminist activity, which began in the 1960s in America and spread in the entire Western world. Second-wave feminism broadened the debate to wide ranges of sexuality, workplace, family, de facto inequalities, reproductive rights altogether with official legal inequalities.

This paper presents a discussion regarding audience commodities. An analysis of the relationship between the media producers, audience measurement companies, and advertisers in regard to the preferred topic would also be covered.

The Pygmies are a hunting and gathering peoples from the rain forests and jungles of Central Africa in the countries now known as Cameroon, Gabon and Congo. They are characterized by their short stature and although the term “Pygmy” is derogatory, no other term has been presented a an alternative, with many individual tribes preferring to be referred to by their tribe name.