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Company Background Apple Inc. is a multinational technology company that designs, develops and sells computer hardware, consumer electronic and online services. The corporation was founded in April 1976 as Apple Computer Inc. and was renamed as Apple Inc. in January 2007. Its headquarters called Apple Campus is located in Cupertino, California, U.S.A. Apple Inc. operates […]

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Failure Introduction It became increasingly difficult to ignore the fact that eighty percent of all small businesses fail within first five years. Indeed, a set of different problems may be developed within first years of existence, which is why the issue received a considerable attention in the field of management. Hence, various definitions for failure […]

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The United Arab Emirates is a comparatively young country, though its territory has been inhabited for more than sixteen thousand years. In terms of the human migration, foreign contacts and commercial relations, the Emirates have rather beneficial location. The country is situated at the crossroads between the Indian Ocean and the Arabian Gulf in the […]

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The decision to continue operating a business at a loss is a hard one to make and there are many factors that need to be taken into account. With only the information given, it would make sense to stay open at least temporarily to see if another solution presents itself to increase revenue.

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The price elasticity of demand measures the rate of response of quantity demanded due to a price change. To calculate the price elasticity of demand, the following equation is used:

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